{"title":"Website Design Upgrades, Logo \u0026 Branding","description":"\u003cdiv class=\"aiwch\"\u003e\n\u003cstyle\u003e.aiwch .tw{overflow-x:auto;margin:14px 0}.aiwch table{border-collapse:collapse;width:100%;min-width:600px;font-size:16px;line-height:1.5}.aiwch caption{text-align:left;font-weight:600;padding:0 0 8px}.aiwch th,.aiwch td{border:1px solid #D7DEE6;padding:10px 12px;text-align:left;vertical-align:top}.aiwch thead th{background:#0D1B2A;color:#fff}.aiwch thead th a{color:#fff}.aiwch tbody th{background:#F2F5F8}.aiwch ol,.aiwch ul{max-width:820px;margin:0 0 14px;padding-left:22px}.aiwch li{margin:0 0 8px}\u003c\/style\u003e\n\u003cp class=\"lead\"\u003eDesign and branding services from AI Website Design SWFL refresh how your business looks online: a vector logo and brand guide for $150, a UI\/UX design upgrade for $300, themed Shopify product cards for $180, extra custom pages for $90 each and a full website refresh from $350. One-time prices, built on your own Shopify site.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTell us what must stay.\u003c\/strong\u003e If your current URLs, page headings or text are already earning traffic, say so at the start and we will plan the design work around them.\u003c\/p\u003e\n\u003ch2\u003eCompare the design and branding services\u003c\/h2\u003e\n\u003cdiv class=\"tw\"\u003e\u003ctable\u003e\n\u003ccaption\u003eLogo vs UI\/UX upgrade vs product cards vs extra page vs refresh vs copywriting\u003c\/caption\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth scope=\"col\"\u003eService\u003c\/th\u003e\n\u003cth scope=\"col\"\u003eNew client\u003c\/th\u003e\n\u003cth scope=\"col\"\u003eAIWD client\u003c\/th\u003e\n\u003cth scope=\"col\"\u003eWhat it does\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth scope=\"row\"\u003e\u003ca href=\"\/products\/logo-brand-identity\"\u003eLogo \u0026amp; Brand Identity Design\u003c\/a\u003e\u003c\/th\u003e\n\u003ctd\u003e$150\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003eA vector logo in light and dark versions, brand color guide, typography hierarchy and favicon\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"row\"\u003e\u003ca href=\"\/products\/uiux-design-upgrade\"\u003eUI\/UX Design Upgrade\u003c\/a\u003e\u003c\/th\u003e\n\u003ctd\u003e$300\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003eVisual refinement, custom section styling, conversion pathway mapping and an accessibility review\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"row\"\u003e\u003ca href=\"\/products\/themed-product-cards\"\u003eThemed Product Cards\u003c\/a\u003e\u003c\/th\u003e\n\u003ctd\u003e$180\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003eCustom Shopify product cards with equal heights, branded price tags and clean hover states\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"row\"\u003e\u003ca href=\"\/products\/extra-custom-page\"\u003eExtra Custom Page\u003c\/a\u003e\u003c\/th\u003e\n\u003ctd\u003e$90\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003eA fully coded, responsive page with its own meta tags, schema and optimized images\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"row\"\u003e\u003ca href=\"\/products\/website-refresh-redesign\"\u003eWebsite Refresh \u0026amp; Redesign\u003c\/a\u003e\u003c\/th\u003e\n\u003ctd\u003efrom $350\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003eModernize an existing Shopify site: cleaner layout, faster load, better SEO and conversions\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth scope=\"row\"\u003e\u003ca href=\"\/products\/website-copywriting\"\u003eWebsite Copywriting (per page)\u003c\/a\u003e\u003c\/th\u003e\n\u003ctd\u003e$72\u003c\/td\u003e\n\u003ctd\u003e—\u003c\/td\u003e\n\u003ctd\u003ePage copy in your brand voice, answer-first and scannable, with one revision round\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\u003c\/div\u003e\n\u003cp\u003eAll prices are one-time, with no client discount. Services marked from are priced by scope and confirmed before work starts.\u003c\/p\u003e\n\u003ch2\u003eWhich design service should I choose?\u003c\/h2\u003e\n\u003cp\u003eStart with \u003ca href=\"\/products\/logo-brand-identity\"\u003eLogo \u0026amp; Brand Identity Design\u003c\/a\u003e if you do not yet have a logo or a consistent look. If your site works but looks dated or confusing, the \u003ca href=\"\/products\/uiux-design-upgrade\"\u003eUI\/UX Design Upgrade\u003c\/a\u003e refines the design and maps how visitors move toward calling, booking or buying. If the whole site needs a modern layout, the \u003ca href=\"\/products\/website-refresh-redesign\"\u003eWebsite Refresh \u0026amp; Redesign\u003c\/a\u003e goes further.\u003c\/p\u003e\n\u003cp\u003eSelling products? \u003ca href=\"\/products\/themed-product-cards\"\u003eThemed Product Cards\u003c\/a\u003e make every collection grid tidy and on-brand. Need one more page for a service or town? An \u003ca href=\"\/products\/extra-custom-page\"\u003eExtra Custom Page\u003c\/a\u003e adds it to any build, and \u003ca href=\"\/products\/website-copywriting\"\u003eWebsite Copywriting\u003c\/a\u003e writes the words in your voice.\u003c\/p\u003e\n\u003ch2\u003eWhat good small-business design does\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMakes the next step obvious.\u003c\/strong\u003e One clear call to action per section beats five competing ones.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStays readable.\u003c\/strong\u003e Body text around 16 to 18 pixels, strong contrast and generous spacing work on every screen.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLooks like one business.\u003c\/strong\u003e A consistent logo, color set and type hierarchy build trust across your site, profiles and printed pieces.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLoads fast.\u003c\/strong\u003e Sharp vector icons and right-sized images keep pages light.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"aiw-related\"\u003eRelated: \u003ca href=\"\/collections\/website-builds\"\u003ewebsite builds\u003c\/a\u003e, \u003ca href=\"\/collections\/speed-and-accessibility\"\u003espeed and accessibility\u003c\/a\u003e, \u003ca href=\"\/collections\/online-store-and-shopify-setup\"\u003eonline store setup\u003c\/a\u003e, \u003ca href=\"\/collections\/add-ons\"\u003eadd-ons\u003c\/a\u003e and \u003ca href=\"\/pages\/website-design-prices\"\u003ethe full price list\u003c\/a\u003e.\u003c\/p\u003e\n\u003ch2\u003eQuestions, answered\u003c\/h2\u003e\n\u003cdiv class=\"aiwcx__faq\"\u003e\n\u003cdiv class=\"qa\"\u003e\n\u003ch3\u003eHow much does a logo and brand identity cost?\u003c\/h3\u003e\n\u003cp\u003eLogo \u0026amp; Brand Identity Design is $150, paid once. You receive a high-definition vector logo in light and dark versions, a brand color guide, a typography hierarchy and a favicon, so the same look carries across your website, social profiles and printed materials. You can choose the 50% deposit option at checkout to pay half today.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qa\"\u003e\n\u003ch3\u003eWhat is the difference between a UI\/UX upgrade and a website refresh?\u003c\/h3\u003e\n\u003cp\u003eThe UI\/UX Design Upgrade is $300 and focuses on how the site looks and flows: visual refinement, custom section styling, mapping the path visitors take to contact or buy, and an accessibility review. The Website Refresh \u0026amp; Redesign starts at $350 and modernizes an existing Shopify site more broadly, with a cleaner layout, faster load and better SEO. We confirm scope before work starts.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qa\"\u003e\n\u003ch3\u003eWill a redesign hurt my Google rankings?\u003c\/h3\u003e\n\u003cp\u003eDesign changes can affect rankings if URLs, headings or text change, so we ask what must stay before we start. Pages already earning traffic should keep their addresses and key content unless we agree otherwise. A cleaner, faster, more readable site also helps visitors, but nobody can guarantee a ranking result from a redesign, and changes take time to be recrawled.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qa\"\u003e\n\u003ch3\u003eWhat are themed product cards?\u003c\/h3\u003e\n\u003cp\u003eThey are custom Shopify product cards designed around the details your shoppers care about, with equal heights across every grid, branded price tags and clean hover states. The result is a tidier collection page that looks consistent as you add products. They are $180 one time and work on your own Shopify theme.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qa\"\u003e\n\u003ch3\u003eCan you add a page to my existing website?\u003c\/h3\u003e\n\u003cp\u003eYes. An Extra Custom Page is $90 and adds a fully coded, responsive page to any website build, with its own title and meta tags, schema, internal links and optimized images. It is a good fit for a new service, a town you serve or a landing page for an offer. Website Copywriting at $72 per page can write the words.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"qa\"\u003e\n\u003ch3\u003eCan I pay 50% down?\u003c\/h3\u003e\n\u003cp\u003eYes. Every one-time design service here has a 50% deposit option. Choose the 50% deposit option at checkout to pay half today. The remaining half is invoiced when the work is complete, and you can also pay in full. Services marked from are priced by scope, and David confirms scope and timing with you before work begins, so there are no surprises. Packages and memberships are not refundable.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp class=\"aiwcx__by\"\u003eBuilt by hand by \u003cstrong\u003ethe team at AI Website Design\u003c\/strong\u003e, the same answer-first system proven on our own Fort Myers businesses (Lumina Skin Sanctuary and Sanctuary Growth Co). Questions? \u003ca href=\"mailto:sales@aiwebsitedesignswfl.com\"\u003esales@aiwebsitedesignswfl.com\u003c\/a\u003e.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\": \"https:\/\/schema.org\", \"@graph\": [{\"@type\": \"FAQPage\", \"mainEntity\": [{\"@type\": \"Question\", \"name\": \"How much does a logo and brand identity cost?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Logo \u0026 Brand Identity Design is $150, paid once. You receive a high-definition vector logo in light and dark versions, a brand color guide, a typography hierarchy and a favicon, so the same look carries across your website, social profiles and printed materials. You can choose the 50% deposit option at checkout to pay half today.\"}}, {\"@type\": \"Question\", \"name\": \"What is the difference between a UI\/UX upgrade and a website refresh?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"The UI\/UX Design Upgrade is $300 and focuses on how the site looks and flows: visual refinement, custom section styling, mapping the path visitors take to contact or buy, and an accessibility review. The Website Refresh \u0026 Redesign starts at $350 and modernizes an existing Shopify site more broadly, with a cleaner layout, faster load and better SEO. We confirm scope before work starts.\"}}, {\"@type\": \"Question\", \"name\": \"Will a redesign hurt my Google rankings?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Design changes can affect rankings if URLs, headings or text change, so we ask what must stay before we start. Pages already earning traffic should keep their addresses and key content unless we agree otherwise. A cleaner, faster, more readable site also helps visitors, but nobody can guarantee a ranking result from a redesign, and changes take time to be recrawled.\"}}, {\"@type\": \"Question\", \"name\": \"What are themed product cards?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"They are custom Shopify product cards designed around the details your shoppers care about, with equal heights across every grid, branded price tags and clean hover states. The result is a tidier collection page that looks consistent as you add products. They are $180 one time and work on your own Shopify theme.\"}}, {\"@type\": \"Question\", \"name\": \"Can you add a page to my existing website?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Yes. An Extra Custom Page is $90 and adds a fully coded, responsive page to any website build, with its own title and meta tags, schema, internal links and optimized images. It is a good fit for a new service, a town you serve or a landing page for an offer. Website Copywriting at $72 per page can write the words.\"}}, {\"@type\": \"Question\", \"name\": \"Can I pay 50% down?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Yes. Every one-time design service here has a 50% deposit option. Choose the 50% deposit option at checkout to pay half today. The remaining half is invoiced when the work is complete, and you can also pay in full. Services marked from are priced by scope, and David confirms scope and timing with you before work begins, so there are no surprises. Packages and memberships are not refundable.\"}}], \"dateModified\": \"2026-10-06\", \"author\": {\"@type\": \"Organization\", \"name\": \"AI Website Design SWFL\", \"url\": \"https:\/\/aiwebsitedesignswfl.com\"}}, {\"@type\": \"ItemList\", \"name\": \"Website design upgrade and branding services\", \"itemListElement\": [{\"@type\": \"ListItem\", \"position\": 1, \"url\": \"https:\/\/aiwebsitedesignswfl.com\/products\/logo-brand-identity\", \"name\": \"Logo \u0026 Brand Identity Design\"}, {\"@type\": \"ListItem\", \"position\": 2, \"url\": \"https:\/\/aiwebsitedesignswfl.com\/products\/uiux-design-upgrade\", \"name\": \"UI\/UX Design Upgrade\"}, {\"@type\": \"ListItem\", \"position\": 3, \"url\": \"https:\/\/aiwebsitedesignswfl.com\/products\/themed-product-cards\", \"name\": \"Themed Product Cards\"}, {\"@type\": \"ListItem\", \"position\": 4, \"url\": \"https:\/\/aiwebsitedesignswfl.com\/products\/extra-custom-page\", \"name\": \"Extra Custom Page\"}, {\"@type\": \"ListItem\", \"position\": 5, \"url\": \"https:\/\/aiwebsitedesignswfl.com\/products\/website-refresh-redesign\", \"name\": \"Website Refresh \u0026 Redesign\"}, {\"@type\": \"ListItem\", \"position\": 6, \"url\": \"https:\/\/aiwebsitedesignswfl.com\/products\/website-copywriting\", \"name\": \"Website Copywriting (per page)\"}]}]}\u003c\/script\u003e\n\u003c\/div\u003e","products":[{"product_id":"uiux-design-upgrade","title":"UI\/UX Design Upgrade","description":"\u003cp\u003e\u003cstrong\u003e$300 to take a site from correct to convincing.\u003c\/strong\u003e A standard build is clean and functional. This is the pass that makes it look like you spent considerably more than you did.\u003c\/p\u003e\n\u003ch2\u003eWhat it includes\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eVisual refinement across every page — spacing, rhythm, type scale, consistent card sizing\u003c\/li\u003e\n\u003cli\u003eCustom section styling instead of stock layouts\u003c\/li\u003e\n\u003cli\u003eConversion pathway mapping: what the visitor sees first, second, and what they are meant to do\u003c\/li\u003e\n\u003cli\u003eAccessibility review — contrast ratios, focus states, readable type sizes, screen-reader labels\u003c\/li\u003e\n\u003cli\u003eMobile-specific layout attention, not just a responsive shrink\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWorth it when\u003c\/h2\u003e\n\u003cp\u003eYour competitors look expensive and you do not, or your visitors arrive and leave without doing anything. If your problem is that nobody arrives at all, put your budget toward the Local + AI (GEO) Optimization instead, which is $480.\u003c\/p\u003e\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\u003ch3\u003eHow much does the UI\/UX Design Upgrade cost?\u003c\/h3\u003e\n\u003cp\u003eThe UI\/UX Design Upgrade is $300, one time. It takes a site from correct to convincing: a standard build is clean and functional, and this is the pass that makes it look more expensive than it was. You can pay in full or choose the 50% deposit option at checkout to pay half today, and the remaining half is invoiced when the work is complete, with David confirming the timing. It is also included in the Store Package at $2,130 and the Ultimate Presence Mega Package at $2,595.\u003c\/p\u003e\n\u003ch3\u003eWhat does the upgrade include?\u003c\/h3\u003e\n\u003cp\u003eIt includes visual refinement across every page, covering spacing, rhythm, type scale and consistent card sizing. You also get custom section styling instead of stock layouts, conversion pathway mapping that sets out what visitors see first and second and what they are meant to do, an accessibility review, and mobile-specific layout attention rather than just a responsive shrink.\u003c\/p\u003e\n\u003ch3\u003eWhen is the UI\/UX Design Upgrade worth buying?\u003c\/h3\u003e\n\u003cp\u003eIt is worth it when your competitors look expensive and you do not, or when visitors arrive and leave without doing anything. If your real problem is that nobody arrives at all, your budget is better spent on \u003ca href=\"\/products\/local-ai-geo-optimization\"\u003eLocal + AI (GEO) Optimization\u003c\/a\u003e, which is $480, or another visibility service. We would rather point you there than sell you a polish you do not need.\u003c\/p\u003e\n\u003ch3\u003eDoes the accessibility review make my site ADA compliant?\u003c\/h3\u003e\n\u003cp\u003eNo. The upgrade includes an accessibility review covering contrast ratios, focus states, readable type sizes and screen-reader labels, which improves usability. It is a design review, not a legal certification or compliance guarantee. A separate \u003ca href=\"\/products\/website-accessibility-ada-improvement-pass\"\u003eWebsite Accessibility (ADA) Improvement Pass\u003c\/a\u003e is $199 and is a best-practice pass toward WCAG, also not a legal certification.\u003c\/p\u003e\n\u003ch3\u003eHow is it different from Themed Product Cards?\u003c\/h3\u003e\n\u003cp\u003eThe UI\/UX Design Upgrade works across the whole site, including layout, type, sections, mobile and accessibility. \u003ca href=\"\/products\/themed-product-cards\"\u003eThemed Product Cards\u003c\/a\u003e at $180 focuses only on the cards that display your products in a Shopify store. If your product grid is the main issue, the cards may be enough. If the whole site feels plain, the upgrade is the broader fix.\u003c\/p\u003e\n\u003ch3\u003eWhat do I need to provide, and how long does it take?\u003c\/h3\u003e\n\u003cp\u003eWe do not publish a fixed turnaround for this add-on, so please ask on \u003ca href=\"\/pages\/contact\"\u003ethe contact page\u003c\/a\u003e for timing before you order. We work from your site's existing pages, and this listing covers design refinement only, not writing new copy or building new pages. If you also need pages written, Website Copywriting is a separate per-page service.\u003c\/p\u003e\n\u003ch3\u003eWill a better design increase my sales?\u003c\/h3\u003e\n\u003cp\u003eA clearer design and a mapped-out visitor path can make a site easier to use, but nobody can promise more conversions, leads or revenue from a design change, and we do not. What you receive is a more polished, consistent, accessible-minded look across desktop and mobile that supports your brand.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"AI Website Design SWFL","offers":[{"title":"Default Title","offer_id":52407229710552,"sku":"AIWD-UIUX","price":300.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3051\/3624\/files\/image_80666676-556b-41f6-a01e-8a611403ae51.png?v=1791365920"},{"product_id":"themed-product-cards","title":"Themed Product Cards","description":"\u003cp\u003e\u003cstrong\u003e$180 for product cards that look designed rather than generated.\u003c\/strong\u003e For Shopify stores where the default card — image, title, price — is not telling customers enough to click.\u003c\/p\u003e\n\u003ch2\u003eWhat you get\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eCustom-designed product cards showing the attributes that matter in your category\u003c\/li\u003e\n\u003cli\u003eConsistent, equal-height cards across every grid, so nothing looks ragged\u003c\/li\u003e\n\u003cli\u003ePricing tags and badges styled to your brand\u003c\/li\u003e\n\u003cli\u003eClear hover and focus states\u003c\/li\u003e\n\u003cli\u003eMobile card sizing handled deliberately, not left to the theme\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhere it pays off\u003c\/h2\u003e\n\u003cp\u003eCatalogs where products need explaining — services, packages, memberships, anything with a duration, a tier, or an included list. If your products sell on the photograph alone, spend the money elsewhere.\u003c\/p\u003e\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\u003ch3\u003eHow much do Themed Product Cards cost?\u003c\/h3\u003e\n\u003cp\u003eThemed Product Cards cost $180, one time. It is an add-on for Shopify stores where the default card of image, title and price does not tell customers enough to click. You can pay in full or choose the 50% deposit option at checkout to pay half today, and the remaining half is invoiced when the work is complete, with David confirming the timing. Shopify bills its own plan, from about $39 a month, directly to you.\u003c\/p\u003e\n\u003ch3\u003eWhat do the custom product cards include?\u003c\/h3\u003e\n\u003cp\u003eYou get custom-designed product cards showing the attributes that matter in your category, with consistent equal-height cards across every grid so nothing looks ragged. Pricing tags and badges are styled to your brand, hover and focus states are clear, and mobile card sizing is handled deliberately instead of being left to the theme.\u003c\/p\u003e\n\u003ch3\u003eWho are Themed Product Cards for?\u003c\/h3\u003e\n\u003cp\u003eThey are for catalogs where products need explaining, such as services, packages, memberships, or anything with a duration, a tier or an included list. If your products sell on the photograph alone, this money is better spent elsewhere. The default card is fine for simple products, and we would rather tell you that than sell you an add-on you do not need.\u003c\/p\u003e\n\u003ch3\u003eHow is this different from the UI\/UX Design Upgrade?\u003c\/h3\u003e\n\u003cp\u003eThemed Product Cards focus on one thing: the cards that show your products in grids. The \u003ca href=\"\/products\/uiux-design-upgrade\"\u003eUI\/UX Design Upgrade\u003c\/a\u003e at $300 is a broader pass across the whole site, including spacing, type scale, custom section styling, conversion pathway mapping, accessibility review and mobile layout. Choose cards if product presentation is the issue, or the upgrade if the whole site needs polish.\u003c\/p\u003e\n\u003ch3\u003eDo I need an online store first?\u003c\/h3\u003e\n\u003cp\u003eYes, the cards are for products in a Shopify store, so you need a store with products to apply them to. If you do not have one yet, the \u003ca href=\"\/products\/online-store-website\"\u003eOnline Store build\u003c\/a\u003e is $1,350. Setting up all of your products is separate work, such as Product Upload \u0026amp; Catalog Setup from $199, priced by scope.\u003c\/p\u003e\n\u003ch3\u003eWhat do I need to give you, and how long will it take?\u003c\/h3\u003e\n\u003cp\u003eWe do not publish a fixed turnaround for this add-on, so please ask on \u003ca href=\"\/pages\/contact\"\u003ethe contact page\u003c\/a\u003e for timing before you order. You will need to tell us which product details matter in your category, such as duration, tier or what is included, so the cards can show them. The scope is the card design itself, applied to the products already in your Shopify store.\u003c\/p\u003e\n\u003ch3\u003eWill better product cards increase my sales?\u003c\/h3\u003e\n\u003cp\u003eThey can make products easier to understand, but nobody can promise more clicks, conversions or sales from a design change, and we do not make that claim. What the cards deliver is a clearer, more consistent presentation that follows your brand, works on mobile, and shows customers the details that help them choose.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"AI Website Design SWFL","offers":[{"title":"Default Title","offer_id":52407229874392,"sku":"AIWD-CARDS","price":180.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3051\/3624\/files\/image_2d1c30c3-05ea-4a79-87eb-4bfffcde7933.png?v=1791365939"},{"product_id":"logo-brand-identity","title":"Logo \u0026 Brand Identity Design","description":"\u003cp\u003e\u003cstrong\u003e$150 for a real vector logo and the basics of a brand.\u003c\/strong\u003e Sharp at any size, on any screen, on a sign, on a shirt.\u003c\/p\u003e\n\u003ch2\u003eWhat you get\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHigh-definition vector logo files (SVG and PNG), which stay crisp at every size instead of going soft when enlarged\u003c\/li\u003e\n\u003cli\u003eA light and a dark version, for use on any background\u003c\/li\u003e\n\u003cli\u003eA brand color guide with hex values\u003c\/li\u003e\n\u003cli\u003eTypography hierarchy — which fonts, at which sizes, for which purpose\u003c\/li\u003e\n\u003cli\u003eA favicon, so your browser tab is not a blank page icon\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWorth knowing\u003c\/h2\u003e\n\u003cp\u003eThis is a clean, professional identity, not a six-week branding engagement with workshops and a 40-page guideline document. If that is what you need, hire a brand studio. If you need a logo that looks right everywhere and does not cost four figures, this is it.\u003c\/p\u003e\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\u003ch3\u003eHow much does the Logo \u0026amp; Brand Identity service cost?\u003c\/h3\u003e\n\u003cp\u003eLogo \u0026amp; Brand Identity Design is $150, one time. That covers a vector logo and the basics of a brand: color guide, typography hierarchy and favicon. It is also bundled into the \u003ca href=\"\/products\/launch-package\"\u003eLaunch Package\u003c\/a\u003e at $690, which includes a Basic Website and Standard SEO Optimization and costs $150 less than buying the three separately. You can pay in full or choose the 50% deposit option at checkout to pay half today, and the remaining half is invoiced when the work is complete, with David confirming the timing.\u003c\/p\u003e\n\u003ch3\u003eWhat files and extras do I receive?\u003c\/h3\u003e\n\u003cp\u003eYou receive high-definition vector logo files in SVG and PNG, which stay crisp at every size instead of going soft when enlarged. You also get a light and a dark version for any background, a brand color guide with hex values, a typography hierarchy covering which fonts to use at which sizes, and a favicon so your browser tab is not a blank icon.\u003c\/p\u003e\n\u003ch3\u003eWill the logo look sharp on a sign, a shirt and a website?\u003c\/h3\u003e\n\u003cp\u003eYes, that is the point of delivering vector files. SVG and PNG versions stay crisp at every size, on any screen, on a sign or on a shirt. The light and dark versions let you use the logo on any background, and the favicon covers the small browser-tab icon. The result is one consistent identity you can reuse wherever your business appears.\u003c\/p\u003e\n\u003ch3\u003eIs this a full branding engagement?\u003c\/h3\u003e\n\u003cp\u003eNo. This is a clean, professional identity, not a six-week branding engagement with workshops and a 40-page guideline document. If you need that depth, a brand studio is the better fit. If you need a logo that looks right everywhere and does not cost four figures, this is built for that. Tell us what you need on \u003ca href=\"\/pages\/contact\"\u003ethe contact page\u003c\/a\u003e if you are unsure.\u003c\/p\u003e\n\u003ch3\u003eIs the logo included when I order a website?\u003c\/h3\u003e\n\u003cp\u003eNot automatically, but it is bundled into two offers. The \u003ca href=\"\/products\/launch-package\"\u003eLaunch Package\u003c\/a\u003e at $690 combines a Basic Website, Standard SEO Optimization and Logo \u0026amp; Brand Identity. The Business Growth Mega Package at $1,795 also includes it, along with a Business Website and other services. Buying a bundle costs less than buying the pieces separately.\u003c\/p\u003e\n\u003ch3\u003eHow long does it take, and what do you need from me?\u003c\/h3\u003e\n\u003cp\u003eWe do not publish a fixed turnaround for this service, so please ask on \u003ca href=\"\/pages\/contact\"\u003ethe contact page\u003c\/a\u003e for timing before you order. Share your business name, what you do and the look you have in mind when you get in touch so the logo and color guide fit your business. This page does not state a number of design rounds, so ask before you order if that matters to you.\u003c\/p\u003e\n\u003ch3\u003eWill a new logo bring me more customers?\u003c\/h3\u003e\n\u003cp\u003eA logo is a foundation, not a sales guarantee. A consistent logo, color palette and typography help your business look the same on your website, signs and social profiles, but nobody can promise more traffic, rankings or customers from a design. The value here is a professional, reusable identity at a fair price.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"AI Website Design SWFL","offers":[{"title":"Default Title","offer_id":52407229907160,"sku":"AIWD-LOGO","price":150.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3051\/3624\/files\/image_64d97624-83c1-49f0-bc06-71f32a19a42e.png?v=1791369232"},{"product_id":"extra-custom-page","title":"Extra Custom Page","description":"\u003cp\u003e\u003cstrong\u003e$90 per additional page, added to any build.\u003c\/strong\u003e Buy as many as you need — each one is a fully coded, responsive page, not a duplicate with the words changed. Common uses include a standalone service page, a page for another city you serve, a comparison page or a campaign landing page.\u003c\/p\u003e\n\u003ch2\u003eWhat each page includes\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eCustom responsive layout matching the rest of your site\u003c\/li\u003e\n\u003cli\u003eIts own title tag, meta description and heading structure\u003c\/li\u003e\n\u003cli\u003eSchema markup appropriate to the page type\u003c\/li\u003e\n\u003cli\u003eInternal links to and from the pages it relates to\u003c\/li\u003e\n\u003cli\u003eImage alt text and right-sized, compressed images\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhat extra pages are usually for\u003c\/h2\u003e\n\u003cp\u003eA service you want ranking on its own terms, a second or third city you serve, a comparison page, or a landing page for one specific campaign. Each is a separate entry point from search, which is the whole reason to add them.\u003c\/p\u003e\n\u003cp class=\"aiw-related\"\u003eRelated: \u003ca href=\"\/pages\/website-design-prices\"\u003eWebsite design prices\u003c\/a\u003e, \u003ca href=\"\/products\/per-market-seo-landing-page\"\u003ePer-market SEO landing pages\u003c\/a\u003e and \u003ca href=\"\/products\/business-website\"\u003eBusiness Website with 10 pages\u003c\/a\u003e.\u003c\/p\u003e\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\u003ch3\u003eHow much does an extra custom page cost?\u003c\/h3\u003e\n\u003cp\u003eEach additional page is $90, and you can add as many as you need to any build. Every one is a fully coded, responsive page with its own layout, title tag, meta description, heading structure, schema markup, internal links and compressed images, not a duplicate with the words changed.\u003c\/p\u003e\n\u003ch3\u003eWhat does each extra custom page include?\u003c\/h3\u003e\n\u003cp\u003eEach page includes a custom responsive layout matching the rest of your site, its own title tag, meta description and heading structure, schema markup appropriate to the page type, internal links to and from the pages it relates to, and image alt text with right-sized, compressed images.\u003c\/p\u003e\n\u003ch3\u003eWhen should I add extra pages to my website?\u003c\/h3\u003e\n\u003cp\u003eAdd them when you want a service ranking on its own terms, a second or third city you serve, a comparison page, or a landing page for one specific campaign. Each extra page is a separate entry point from search, which is the whole reason to add them.\u003c\/p\u003e\n\u003ch3\u003eHow many pages come with each website build?\u003c\/h3\u003e\n\u003cp\u003eThe Basic Website at $450 includes up to 5 pages, and the Business Website at $900 includes up to 10 pages. If you need more pages than your build includes, each additional custom page is $90, and you can buy as many as you need.\u003c\/p\u003e\n\u003ch3\u003eIs an extra page just a copy with a new city name?\u003c\/h3\u003e\n\u003cp\u003eNo. Each extra page is a fully coded, responsive page, not a duplicate with the words changed. It gets its own title tag, meta description, heading structure and schema markup, plus internal links to related pages, so it works as its own separate entry point from search.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"AI Website Design SWFL","offers":[{"title":"Default Title","offer_id":52407232299224,"sku":"AIWD-PAGE","price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3051\/3624\/files\/image_0032eb43-96b3-460f-9f9a-aab45ea7e46a.png?v=1791365481"},{"product_id":"website-copywriting","title":"Website Copywriting (per page)","description":"\u003cp\u003e\u003cstrong\u003e$72 per page of written copy.\u003c\/strong\u003e For when you know what you do but writing it down keeps sliding to the bottom of the list — which is the single most common reason a website build stalls.\u003c\/p\u003e\n\u003ch2\u003eWhat you get per page\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eCopy written to your brand voice, from a short conversation or your existing material\u003c\/li\u003e\n\u003cli\u003eStructured for conversion: what the reader needs first, what they need before deciding, what you want them to do\u003c\/li\u003e\n\u003cli\u003eWritten around the local search intent for that page's target term\u003c\/li\u003e\n\u003cli\u003eAnswer-first opening and scannable subheadings\u003c\/li\u003e\n\u003cli\u003eOne revision round included\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWhat we will not write\u003c\/h2\u003e\n\u003cp\u003eClaims we cannot verify. If a page needs to say you are licensed, certified, award-winning or the best in Lee County, we need that to be true and checkable. That is not us being difficult — unverifiable claims are what get small businesses in trouble.\u003c\/p\u003e\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\u003ch3\u003eHow much does Website Copywriting cost?\u003c\/h3\u003e\n\u003cp\u003eWebsite Copywriting is $72 per page of written copy. Price scales with the number of pages you want written, so three pages is three times the per-page price. It is a one-time add-on, not a monthly plan. You can pay in full or choose the 50% deposit option at checkout to pay half today, and the remaining half is invoiced when the work is complete, with David confirming the timing. If you want a page written as part of a larger project, see \u003ca href=\"\/pages\/website-design-prices\"\u003eour prices page\u003c\/a\u003e for how builds and add-ons fit together.\u003c\/p\u003e\n\u003ch3\u003eWhat do I get for each page of copy?\u003c\/h3\u003e\n\u003cp\u003eEach page gets copy written in your brand voice, drawn from a short conversation or your existing material. It is structured around what the reader needs first, what they need before deciding, and what you want them to do next. It is written around the local search intent for that page's target term, with an answer-first opening and scannable subheadings. One revision round is included.\u003c\/p\u003e\n\u003ch3\u003eWhat do I need to provide?\u003c\/h3\u003e\n\u003cp\u003eYou provide either a short conversation about your business or your existing material, such as old website text, brochures or service descriptions. The copy is written from that. If a page needs to say you are licensed, certified or award-winning, that has to be true and checkable, so be ready to confirm those details when we ask.\u003c\/p\u003e\n\u003ch3\u003eWill you write claims like best in Lee County or award-winning?\u003c\/h3\u003e\n\u003cp\u003eNo, not unless the claim is true and can be checked. If a page needs to say you are licensed, certified, award-winning or the best in Lee County, we need that to be verifiable before it goes in. Unverifiable claims are what get small businesses in trouble, so we leave them out rather than guess. Everything else on the page is written from what you tell us about your business.\u003c\/p\u003e\n\u003ch3\u003eIs this the same as the copy that comes with a website build?\u003c\/h3\u003e\n\u003cp\u003eNot exactly. Our builds, such as the \u003ca href=\"\/products\/basic-website\"\u003eBasic Website\u003c\/a\u003e, have AI draft the layout, copy and technical markup, and a person reviews every page. Website Copywriting is a separate per-page service for when you want a page written to your voice and your page's search term. This listing covers the writing only. Building or redesigning pages is a different service.\u003c\/p\u003e\n\u003ch3\u003eDoes this cover blog posts?\u003c\/h3\u003e\n\u003cp\u003eNo. Website Copywriting is priced per page. Blog posts are separate: an \u003ca href=\"\/products\/seo-blog-post\"\u003eSEO Blog Post\u003c\/a\u003e is $30 for one post, and Blog Setup + 10 Blog Posts is $299. Use Website Copywriting for pages like Home, Services or About, and the blog services for articles that answer the questions customers search.\u003c\/p\u003e\n\u003ch3\u003eCan you promise this copy will rank or bring in customers?\u003c\/h3\u003e\n\u003cp\u003eNo. Good copy gives search engines and readers clear information, but nobody can promise rankings, traffic, AI citations or sales, and nobody controls what Google or ChatGPT says about a business. What we can promise is clear, structured, answer-first writing that you have reviewed and approved. If you have questions before ordering, reach us through \u003ca href=\"\/pages\/contact\"\u003ethe contact page\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"AI Website Design SWFL","offers":[{"title":"Default Title","offer_id":52407232397528,"sku":"AIWD-COPY","price":72.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3051\/3624\/files\/image_e183a0e1-a3ef-4881-a07c-1da99ecf9b17.png?v=1791364071"},{"product_id":"website-refresh-redesign","title":"Website Refresh \u0026 Redesign","description":"\u003cp\u003e\u003cstrong\u003eWe modernize your existing Shopify site — layout, typography, speed and SEO — starting at $350.\u003c\/strong\u003e Keep your platform and content; get a cleaner, faster, better-converting site that looks current and reads well on every device. New pages, new features and full catalog work are separate scoped add-ons.\u003c\/p\u003e\n\u003ch2\u003eWhat's included\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eRefreshed layout, typography and color for a modern, professional look\u003c\/li\u003e\n\u003cli\u003eMobile and tablet polish — no overflow, legible sizes, equal-height cards\u003c\/li\u003e\n\u003cli\u003eSpeed pass: compressed images, lazy-loading, cleaner code\u003c\/li\u003e\n\u003cli\u003eOn-page SEO tune-up: titles, meta, heading structure, alt text, schema\u003c\/li\u003e\n\u003cli\u003eClear calls-to-action to lift bookings\/sales\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eBusinesses whose Shopify site works but looks dated, loads slowly, or isn't converting — and who want a facelift without a full rebuild.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eFinal price is set by scope — number of pages and how much restyling you want. New pages, new features and full catalog work are separate scoped add-ons.\u003c\/em\u003e\u003c\/p\u003e\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\u003ch3\u003eWhat is the Website Refresh \u0026amp; Redesign service?\u003c\/h3\u003e\n\u003cp\u003eIt is a modernization of your existing Shopify site, covering layout, typography, speed and SEO, starting at $350. You keep your platform and your content, and we give the site a cleaner, more current look that reads well on every device. It is a facelift rather than a full rebuild, so it suits sites that work but look dated or load slowly.\u003c\/p\u003e\n\u003ch3\u003eHow much does a website refresh cost?\u003c\/h3\u003e\n\u003cp\u003eIt starts at $350. The final price is set by scope, meaning the number of pages and how much restyling you want. You can pay in full or choose the 50% deposit option at checkout to pay half today, and the remaining half is invoiced when the work is complete, with David confirming the timing. We confirm the scope and price with you before the work begins. For a quote on your site, use the \u003ca href=\"\/pages\/contact\"\u003econtact page\u003c\/a\u003e or see the \u003ca href=\"\/pages\/website-design-prices\"\u003eprices page\u003c\/a\u003e.\u003c\/p\u003e\n\u003ch3\u003eWhat is included in the refresh?\u003c\/h3\u003e\n\u003cp\u003eYou get a refreshed layout, typography and color for a modern, professional look, plus mobile and tablet polish with no overflow, legible sizes and equal-height cards. We run a speed pass with compressed images, lazy-loading and cleaner code, and an on-page SEO tune-up covering titles, meta descriptions, heading structure, alt text and schema. We also add clear calls to action to support bookings and sales.\u003c\/p\u003e\n\u003ch3\u003eWill a redesign get me more traffic or sales?\u003c\/h3\u003e\n\u003cp\u003eWe cannot promise traffic, rankings or sales. What we can do is make the site look current, load faster, read well on phones and present clear calls to action, which gives visitors an easier path to contacting or buying from you. Results depend on your market, your offer and many other factors, and no one can guarantee them.\u003c\/p\u003e\n\u003ch3\u003eWho is the Website Refresh for?\u003c\/h3\u003e\n\u003cp\u003eIt is for businesses whose Shopify site works but looks dated, loads slowly or is not converting well, and who want a facelift without a full rebuild. Your site needs to be on Shopify. If it is on Wix, WordPress, Squarespace, GoDaddy or an older custom site, the \u003ca href=\"\/products\/migrate-your-website-to-shopify\"\u003eMigrate Your Website to Shopify\u003c\/a\u003e service starts at $390.\u003c\/p\u003e\n\u003ch3\u003eWhat is not included in a refresh?\u003c\/h3\u003e\n\u003cp\u003eNew pages, new features and full catalog work are separate scoped add-ons. For example, an Extra Custom Page is $90, and loading or reorganizing a large product catalog is covered by \u003ca href=\"\/products\/product-upload-catalog-setup\"\u003eProduct Upload \u0026amp; Catalog Setup\u003c\/a\u003e, which starts at $199. Your Shopify plan, about $39 a month, is billed by Shopify directly and is not part of our fee.\u003c\/p\u003e\n\u003ch3\u003eHow long does a refresh take and what do I need to do?\u003c\/h3\u003e\n\u003cp\u003eWe do not publish a fixed turnaround, because the timing depends on how many pages you have and how much restyling you want. Tell us which pages matter most and what you want changed, and we will confirm the scope and price before starting. You can start that conversation on the \u003ca href=\"\/pages\/contact\"\u003econtact page\u003c\/a\u003e, and we will tell you the timing for your site.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"AI Website Design SWFL","offers":[{"title":"From","offer_id":52534243360984,"sku":"SVC-REFRESH","price":350.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3051\/3624\/files\/image_fb26092e-079e-4fc4-a61c-7b2cbb487521.png?v=1791365190"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0839\/3051\/3624\/collections\/image_6ce442c3-e12d-480a-848f-598e7f747e2f.png?v=1791361052","url":"https:\/\/aiwebsitedesignswfl.com\/collections\/design-and-branding.oembed","provider":"AI Website Design SWFL","version":"1.0","type":"link"}